Think for a minute of those online retail store opportunities that allow us to make money at home. These companies put us in business and gave us all of the tools we need to make money for working at home. Support, process our orders, drop-ship to our customers, even our own business web site. We have all of the necessary to tools to make money if we simplify our promotional efforts and stay consistent.





First we have to remember that when promoting our online retail store that the internet is a highly competitive place for shoppers to shop. Price comparison is a click away and price smart shoppers will check around when they are ready to buy. Simplicity may be to take our promotional efforts offline. Why? For example, think about the internet auctions as a source of selling and promoting your online retail store and its merchandise. I think auctions are great! But have to ask myself how many Internet Beach Bums are all trying to sell the same stewpot? Several hundred maybe? This is like looking into a crowded stadium bleacher and locating the person I came with. To me this is not a simple way to make money. We will come back to offline promotion using a simple way to make money.





Others will attempt to start an online retail store business motivated by greed. They will come out swinging and attempt to land a quick knockout and wonder why it didnt work. Shoppers are not stupid and pricing a thirty-dollar blender for five hundred dollars is not only abuse of the tools that they were given, but foolish. Of course that analogy may be extreme, but the results are the same. Giving their online retail store an expiration date before it ever got started. Slap me stupid if I am wrong. An online retail store is meant to run by automation, and will, if we keep it simple and use it like a business. No matter the level of commitment we have chosen. Personally, I prefer simplicity with fresh air.